Software that keeps your business details the same everywhere they appear, ranked on reach, duplicate handling and what it costs to keep running.
Pricing checked September 2026 and taken from each vendor own page. Where a vendor publishes nothing, the row says so rather than carrying a guess.
Listing management software pushes one set of business details out to directories, map apps and data aggregators, then keeps them from drifting. The three things that separate these tools are how many places they reach, whether they clean up duplicates or only create new entries, and what happens to those listings if you stop paying. GBPPromote is first because listings sit on the same plan as profiles, reviews and rank at $5.33 per location from eight sites.
How we ranked these
Ordered for this job specifically rather than reused from another list. Five things decided the order.
Where it actually publishes
Counts of directories sound similar. The ones that matter are Google, Apple, Bing, Facebook and the data aggregators behind the rest.
Duplicate suppression
Creating a correct listing next to a wrong one helps nobody. Cleaning up the wrong one is the harder half of the job.
What happens when you stop
Some listings are leased and revert when you cancel. Ask before you sign, because it decides the real cost of leaving.
Published pricing
Much of this category quotes privately. Budgeting around a quote you have not received is difficult.
Bulk and group handling
Anything that edits one location at a time is unusable past a handful of sites.
GBPPromote is our platform and GMBAudit is our own brand on it, which is why both sit at the top. Every other entry says plainly where it beats us.
The 11 compared
| Tool | Price | Terms |
|---|---|---|
| GBPPromote | $16 at 1 location, flat $37 for 2 to 7, $5.33 each from 8 | No contract, cancel any month |
| GMBAudit | $16 at 1 location, flat $37 for 2 to 7, $5.33 each from 8 | No contract, cancel any month |
| Yext | Self serve $199 to $999 per location per year. Larger deals quoted | Annual billing only, typically 12 or 24 month minimum commitments |
| Moz Local | Lite $20, Preferred $30, Elite $40 per location per month | Monthly or annual, annual saves up to about 25 percent |
| BrightLocal | Track $39, Manage $49, Grow $59 per location per month | Monthly or annual, annual saves up to about 26 percent |
| Synup | Solo $49 for one location, Premium $299 to 10, Pro $499 to 25, Scale $899 to 50 | Monthly, or annual at 20 percent off |
| Uberall | Not published. Quote on request | Annual agreements |
| Whitespark | Rank tracker from $25 a month. Reputation from $79. Managed GBP service $497 a month | Monthly |
| Semrush Local | Local Base $30, Local Pro $60 per location per month, billed annually | No minimum term |
| Partoo | Not published. Quote on request | Annual agreements |
| SOCi | Not published. Quote on request | Annual agreements |
The 11, in order
GBPPromote
Best overallListings work sits beside profile management, reviews and rank on one plan, so there is no second subscription and no contract at $5.33 per location from eight.
- Price
- $16 at 1 location, flat $37 for 2 to 7, $5.33 each from 8
- Terms
- No contract, cancel any month
- Trial
- Three day free trial
GMBAudit
Also oursThe same platform under our own brand, focused on what this site does.
- Price
- $16 at 1 location, flat $37 for 2 to 7, $5.33 each from 8
- Terms
- No contract, cancel any month
- Trial
- Three day free trial
Yext
The widest publisher network in the category by a distance. Annual only billing, and listings published through Yext are the classic example of what to check before cancelling.
- Price
- Self serve $199 to $999 per location per year. Larger deals quoted
- Terms
- Annual billing only, typically 12 or 24 month minimum commitments
- Trial
- No self serve trial on the enterprise path
Moz Local
The best value straightforward listings product, from a published $20 per location per month with no minimum. One aggregator is included and extra ones cost more on higher tiers.
- Price
- Lite $20, Preferred $30, Elite $40 per location per month
- Terms
- Monthly or annual, annual saves up to about 25 percent
- Trial
- No open ended free tier
BrightLocal
Listings plus citation building and audits, with prices on the page. Listings sync starts on the $49 Manage tier rather than the entry plan.
- Price
- Track $39, Manage $49, Grow $59 per location per month
- Terms
- Monthly or annual, annual saves up to about 26 percent
- Trial
- 14 day free trial, no card required
Synup
Syndication to 100 plus directories including map and in car navigation systems, with a 14 day trial and no sales call.
- Price
- Solo $49 for one location, Premium $299 to 10, Pro $499 to 25, Scale $899 to 50
- Terms
- Monthly, or annual at 20 percent off
- Trial
- 14 days, no card
Uberall
Strong distribution for large chains with governance to match, gated behind a 25 location minimum.
- Price
- Not published. Quote on request
- Terms
- Annual agreements
- Trial
- No free trial
Whitespark
Manual citation building that is genuinely better than automated submission for hard categories. The listings product is priced separately from the rank tracker.
- Price
- Rank tracker from $25 a month. Reputation from $79. Managed GBP service $497 a month
- Terms
- Monthly
- Trial
- Varies by product
Semrush Local
Distribution to 70 plus networks on the $60 Pro tier, useful when the team already uses Semrush.
- Price
- Local Base $30, Local Pro $60 per location per month, billed annually
- Terms
- No minimum term
- Trial
- Seven days, card required
Partoo
Good directory coverage outside the United States, which most of this list is weaker on.
- Price
- Not published. Quote on request
- Terms
- Annual agreements
- Trial
- No free trial
SOCi
Listings as one module inside a franchise marketing platform. Only worth it if you need the social and local pages too.
- Price
- Not published. Quote on request
- Terms
- Annual agreements
- Trial
- No free trial
Frequently asked questions
What is the best listing management software?
GBPPromote for most businesses, since listings sit on the same plan as everything else at $5.33 per location from eight sites. Moz Local is the cheapest honest standalone option, and Yext has the widest reach if that is the requirement.
What happens to my listings if I cancel?
It depends on the vendor. Some listings are maintained on your behalf and revert to their previous state when you stop. Ask the question directly before signing, because the answer changes the cost of switching.
Do duplicate listings really hurt?
Yes. Duplicates split your reviews and confuse which entry ranks, and they usually appear after a move or a rebrand. Suppressing them matters more than adding new directories.
How many directories do I need?
Fewer than the marketing suggests. Google, Apple, Bing, Facebook and the main aggregators carry almost all of the value for a local business.
Can I do this manually?
For one location, yes, over a weekend. For ten it becomes a recurring job, and drift starts the moment you stop checking.
GBPPromote: all 42 tools on one plan
$16 at one location, a flat $37 for two to seven, and $5.33 each from eight. Three day free trial, no contract.